Pay Per Click Advertising Management

Are you advertising your business in the newspaper, on TV, with billboards, or on the radio? If so, you've probably noticed how difficult it is to target the right audience, get their attention, and get them to become paying customers...not to mention track the effectiveness of your investments.

Imagine being able to setup shop in a building, for free, where anyone interested in what your business offers could find you, and the only time you would pay anything is if they actively seek you out...and come in for more info. Now, add to all this the fact that your potential customers don't even have to leave their houses, and they can find you in mere seconds. Lastly, imagine if literally 10,000,000's of people used this incredibly fast method for finding what they're looking for every day! This, is exactly what you can tap into with Pay Per Click (PPC) Advertising.

You can actually get the majority of these benefits with SEO (getting ranked in the Search Engines naturally), but it is much more difficult. While SEO is a fabulous way to expand your business, it takes time and patience to work properly and in the long-term. With PPC Advertising, you can literally start seeing visitors to your website (and possibly even sales) within minutes of setting up your account. This, combined with the fact that you can more accurately measure your traffic and conversions, makes PPC Advertising the most efficient and measurable advertising model in history.

While many local and Worldwide businesses utilize PPC, a small percentage consistently see profits without significant ongoing testing and investment of time and money. If you want to slowly build and optimize a PPC campaign that will increase your exposure, guarantee more traffic to your website, and drive more sales, it's going to take a lot of work. Worried about being able to launch and manage your PPC campaign? Here's how I can help:

  • Strategy Session: Tell me your goals, and we'll figure out how to achieve them together.
  • Account Creation: I'll setup your PPC accounts for you, if you'd like.
  • Keyword Research: Determine target audience, and break down into specific segments.
  • Landing Pages: Create highly-relevant pages to send PPC traffic to maximize response rates.
  • Campaign Launch: Complete campaign setup includes ads for every keyword.
  • Split-Testing: Setup multiple ad variations to test and tweak daily to optimize campaign.
  • Campaign Expansion: Scale the profitable campaign out to other relevant traffic sources.

My PPC Management services can be broken up in any way that fits your business and budget needs. I can setup performance analysis software to watch competitors (even in other locations) to reduce initial investments, for example. I will test every one of your 100's or even 1,000's of ads daily, according to your recommendations. You know your business best, so I will work with you as much as you'd like, to accurately represent your business in advertisements and on your website.

These services can take 100's of hours/month if done improperly, but together we can drive more sales and reduce the amount of time and energy you have to spend to do so. After all, isn't that the goal of starting a business?

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Services

Consulting Consulting: Overwhelmed with Internet Marketing? Nothing a little guidance couldn't fix.

SEO SEO: Wish your site was showing up in the search engines? I can help.

PPC PPC Advertising: Want visitors NOW? Pay Per Click is what you need..

Optimization Optimization: Are you wasting money with every visitor? Without these 3 things you are!